Saturday, August 06, 2005

Our little baby

So, we are awaiting the delivery of the final production quality prototypes of the new product we are looking to launch. While decidedly low tech, it has still be a bitch to get off the ground.

Assuming these samples are good, they are going off to the photographer to get some art work done, and the we set up the web site, credit card processing and fulfilment process.

Our goal is to create a negative working capital situation where almost all costs are variable. while this may impact gross margins, it eliminates almost all fixed costs.

We actually have a whole line of products to introduce, but will only do so once we get this puppy off the ground.

I actually came across an interesting, well sort of interesting article about someone who tried to diarize their business success and failures. It is worth a read.


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